All Your Marketing Metrics Tracked on a Single Dashboard
Built for modern law firm, your Law Marketing Platform (LaMP) has everything your firm needs in order to thrive online: Track your firm’s SEO, digital ads, website performance, reviews, and much more on one convenient dashboard. You have access to the most advanced business app on the market - full of marketing data and analytics that will allow your firm to flourish and edge out the competition.
LaMP provides a rollup of everything that’s happening across all of your digital marketing channels and allows you to compare metrics week-over-week or month-over-month, and use long-term trends to contextualize changes over time.
Website Analytics: Track key statistics including visitors, page views, time on the website, referral sources, and more using LaMP’s website insights.
SEO Data: Audit reports and keyword tracking for both desktop and mobile rankings, plus integrations of Google Maps, Google Analytics and Google My Business data using LaMP’s SEO insights.
Reviews Tracking: Get notifications as soon as a new review is posted; respond to Google and Facebook reviews right from the LaMP’s Reviews app
Listings Builder: Ensure that all your listings across dozens of authoritative sites are consistent and always up-to-date
Customer Voice: Invite your best clients to provide reviews of your legal services using customized templates
Social Channel Management: Update all your social media channels right from LaMP’s Social Marketing app
Advertising Intelligence: Track your digital ads performances across channels and measure the Return On Ad Spend (ROAS)
Law Firm Reputation Management
How to Manage Your Law Firm's Google Reviews and More
Tools built to drive attorney reputation management to the next level.
Looking for a tool to help you manage, monitor, and improve your law firm’s online reputation? LaMP’s Reputation Manager app consolidates all the essential elements that propel your firm’s online presence in one place, so you can take control of your online reputation.
Every review in one place
Gather reviews from dozens of sites to understand what the public has to say about your firm. Our law firm reputation management app has built-in review response templates that allow you to respond to reviews swiftly and effectively.
Automated reports and alerts
One of the most important factors in online reputation management for law firms is responding to reviews, positive or negative. The Law Firm Reputation Management app alerts you every time a new review is posted across relevant sites, so you can respond in real time. Executive reports help you understand how your firm is fairing in online conversations.
Show up where people are looking
Managing listings is another critical component to successful attorney reputation management. Improve your search ranking by effectively identifying inaccurate or missing listings on such key directories as Google, Facebook, and Bing.
Understand what is being said across the web
Monitor when your business is mentioned in a variety of sources, including news sites, blogs, and social networks. Monitor Google Q&A, and answer questions right from your dashboard.
Competitive intel
Understand how your law firm is performing against the competition on search engines, in review ratings, overall reviews, and on social channels.
Sentiment analysis
Leverage state-of-the-art machine learning and AI to analyze reviews to see which aspects of your business are getting positive or negative sentiments. Turn these insights into strategies to improve your communications.
Law Firm Listings Builder
The most advanced listing solution for the legal sector
Manage all listings everywhere
An easy to use listings app is an important law firm reputation management tool. LaMP Listings ensures that your business listings are accurate across the web and appear in as many listing sites as possible. Listing Builder is the foundation for your comprehensive online presence.
Google Insights
Understand how your firm is doing on Google My Business. Google Insights provides valuable understanding into your customers’ activities.
Listing Sync
Accurate listings help search engines and clients find your law firm online. Listing Sync centralizes all your listings in one place, allowing you to create and maintain accurate business listings across the web.
My Listings
Create a mobile responsive business listing optimized for local search that will help drive traffic to your law firm website.
Why do you need accurate listings? Consumers depend on accurate listings when searching for businesses online. Incorrect business listings lead to lost sales opportunities, frustrated consumers, and lower search rankings.
Accurate listings are an essential component of your law firm marketing efforts
73% of consumers lose trust in a brand when an online listing shows incorrect information
4/5 consumers use search engines to find local information
Can you afford to have an inaccurate business address, hours, or directions?
Customer Voice
Turn Your Best Clients into Advocates
90% of consumers rely on reviews before buying
It’s critical for successful online reputation management for lawyers to gather client experiences, boost ratings, and stand out with consumers researching areas of a firm’s legal expertise. LaMP’s Customer Voice app enables you to manage this important function
Collect feedback fast
With a few clicks, you can collect feedback from clients and easily understand where your firm is succeeding most
Let happy clients help you win more business
Leverage brand champions to improve online word of mouth. Invite satisfied clients to share their experiences online so new prospects know they can trust you.
Reach prospective clients on the most suitable device
Customer Voice gives you the flexibility to request reviews over text message or email.
Shine in local search
Maximize the SEO benefits of positive customer experiences. Gather authentic reviews to help you show up in searches.
Build authority across the top review sites
Ensure that your reviews show up where prospective clients are looking. Drive satisfied customers to the review sites that will best impact your firm.
Customizable templates for your brand
Your review and feedback requests will read the way you like, under your brand.
Law Firm Social Marketing
Reach Your Audience Where They Are Right Now!
Engage audiences with Social Marketing
Social media is another important factor in attorney reputation management. LaMP allows you to schedule content across social platforms all at once. Generate new leads. Communicate with existing customers - all within the same innovative social media tool.
One place for all your social networks
Reach users wherever they are online, whenever they are online. With Social Marketing, you can post to Facebook, Twitter, Instagram, Google, and LinkedIn – all from one handy tool.
Intelligent lead generation
Set up smart lead searches based on chosen keywords and locations. Allow consumers to find you at the very moment they are searching for legal services in your niche.
Social reporting & analytics
Find out how your firm is performing with post analytics, audience reporting, and KPIs that pinpoint the success of your social strategy.
Content library
Find content effortlessly using our built-in library, which is regularly updated with new articles and material to share with social audience.
Video and image support
Leverage images and videos to make your social posts truly engaging.
Pixabay integration
Royalty-free image searches allow you to find pictures hassle free.
Advertising Intelligence
Google and Facebook Ads Reporting & Analysis
Understand ad performance; grow ROI
Uncover best practices behind you most effective campaigns. Pinpoint what is generating customers. Spot trends in your advertising efforts. Advertising Intelligence gives you the tools to become a digital advertising rock star.
The single source of data for your ads
Bring your Facebook and Google Ads campaigns under one roof to determine what is and what is not working across ad platforms. Compare campaigns to understand the big picture of your advertising efforts.
Pinpoint what is actually driving revenue
Advertising Intelligence provides more than traditional ad metrics and data points. A combination of live reporting and unique sales data lets you see your true ROI.
Comparison tools for campaign intelligence
Interpret your advertising data with confidence. Smart insights and comparison tools will help you understand what types of ads are driving the best results.
ROI calculator
The ROI calculator is designed to give you quick insights to a campaign’s performance. Advertising Intelligence considers such variables as conversions and ad spend to generate a clear picture of your ad dollars succeeding.
Data from across platforms
Stop shuffling between advertising dashboards. With Advertising Intelligence, you gain ad performance information for:
Google Ads
Facebook Ads
Instagram Ads
And more!
Why Choose Law SEO Experts?
We are the premier marketing agency specializing in affordable SEO and website design for niche practice law firms across North America. All we do is law firm search marketing, law firm SEO, law firm websites and law firm reputation and reviews management. We also handle social media for law firms. We give you the power to grow your business! Go with the law firm marketing agency that knows the legal services sector.
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Online Reputation Management for Law Firms Done Right
If you are looking for strategies to manage your law firm’s reputation and ensure that you are putting your best foot forward online, then this guide is your best place to start. Law SEO Experts specializes in working with solo and small law firms to increase leads, clients and profits, and can help you take your business to the next level. We’ve brought our many years of experience and expertise together in this helpful guide.
WHAT’S IN THE GUIDE
How to respond to positive reviews
Strategies to handle negative reviews and ratings
What you need to know to optimize your Google Business Profile listing
How ensure that your listings are accurate and consistent across the internet